Younique mascara…

100% or is it?
1st September 2015
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younique mascara



I hear people raving about Younique Mascara saying how wonderful it is so I thought I would take a closer look…

The Ingredient list can be found here on their website.  They claim this mascara increases average lash volume by up to 400%!  Since I wrote the rough notes for this blog some time ago they have changed the formula so I wonder if it is actually a kinder product now.


There are two tubes to be used as follows:
1. Apply an even coat of Transplanting Gel to lashes
2. Immediately apply Natural Fibers while Transplanting Gel is wet
3. Seal the fibers with Transplanting Gel. Repeat until you’ve reached desired fullness

I wonder how many layers people apply?  Does it come off easily? The mind boggles, hilarious!  I wonder if natural lashes fall out with too heavy an application?

Tube 1: Moodstruck Transplanting Gel Ingredients: Water/Eau, Butylene Glycol, Iron Oxides (Ci 77499), Acrylate Copolymer, Stearic Acid, Polyvinylalcohol, Copernicia Cerifera (Carnauba) Wax, Tromethamine, Beeswax, Bentonite, Microcrystalline Wax, Glyceryl Stearate, Cetearyl Alcohol, Alcohol, Allantoin, Silica, Dimethicone, Hydroxyethylcellulose, Phenoxyethanol, Ppg-2-Deceth-30, Ethylhexylglycerin, Sodium Laureth Sulfate, Sodium Dehydroacetate

Tube 2: Moodstruck 3D Fibers Ingredients: Rayon, Carbon Black CI77266, Squalane, Tocopheryl Acetate (Vitamin E), Tetrahexyldecyl Ascorbate (Vitamin C), Iris Pallida Leaf Cell Extract, Ubiquinone (CoQ10), Caprylic Capric Triglyceride, C12-15 Alkyl Benzoate

I will just pick a few ingredients rather than a lengthy thesis!

Acrylates Copolymer is a stabilizer mostly used in styling products to set the hair, add body, and protect it from humidity. It possesses a multitude of functions and can work as a film forming agent, hair fixative agent, suspending agent and antistatic agent.  It’s also sometimes used as a waterproofing agent in cosmetic products, as well as an adhesive for nail binding products. It’s widely used by the cosmetic industry in products such as hair dye, mascara, nail polish, lipstick, hairspray, body wash, sunscreen and anti-aging treatment.

It is an allergen.

Adverse reactions: Organ system toxicity, neurotoxicity, multiple, additive exposure Source:

Carnauba comes from the leaves of the carnauba palm, a plant that grows in northeastern Brazil. In hot, dry weather, the palm secretes wax to protect its leaves from damage. To collect the wax, the leaves are dried and then beaten to dislodge the yellowish to brown waxy coating, which usually flakes off. The wax is refined and bleached before it’s used. It’s a hard substance, so it’s used to make durable coatings for floors and cars. It’s also used in polishes, varnishes, and beauty products like mascara, deodorant, and lipstick. In foods, it’s used as a coating or anti-caking agent, and can be found in frosting, candies (such as Altoids and Tic Tacs), gum, gravies, and sauces. Source: – I will write a blog post soon on deforestation & the decline of the orang utang.

Dimethicone: may be contaminated with potentially toxic manufacturing impurities such as 1,4-dioxane which is a carcinogen & it is non biodegradeable

Phenoxyethanol: is listed as not for oral consumption; irritant; high does cause vomiting & diahorrea; central nervous system depressant.

Sodium Laureth Sulfate: see my blog post on SLS

Their advertising says “Iris Pallida Leaf Cell Extract: helps provide a more youthful appearance” I have never thought about getting my eyelashes to appear younger!

Now I have had to compare the old formula with the new – my verdict?  The old formula actually was more user friendly & contained fewer potentially harmful ingredients!

Have you found a natural mascara? If so please let me know…

I would love to hear your thoughts on all the above too, so do please leave a comment



  1. sacha says:

    I really find this post full of healthy information. Especially, since it has to do with stuff we put on our faces

  2. Nicole says:

    Wow – I was going to ask actually, what mascara do you recommend or wear yourself? I’m not bothered about making my eyelashes look younger! I just like a bit of volume 🙂

    • Susie says:

      At the moment Nicole I am trying out Green People mascara for want of something better & am constantly searching for one I can endorse. Castor oil is suppposed to make eyelashes & hair grow stronger – see my FB page for an article on that 🙂

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